Pure silk – the most favored timeless fabric …!

The name Kancheepuram immediately brings to one’s mind the gorgeous pure silk saris and the numerous temples that are reminiscent of our old traditions and culture. Kancheepuram silk has the pride of having world-appeal. These hand-woven saris are simply incomparable and have no equal in the textile world and because of this reason Kancheepuram is referred to as ‘Silk city’. Weavers constitute the major segment of its population. There are around 5,000 families engaged in this business. It is more than 400 years since the weavers migrated to this ‘silky’ town. In course of time, other communities also had entered this business.

There are a variety of Kancheepuram silk saris namely, traditional designs, modern designs, pearl-embedded, embroidered etc. Despite changes in taste and values, the craze for pure silk saris has never waned. Women are simply captivated by the attractive shades, meticulously worked pallus and zari-borders with intricate designs. In Tamil Nadu, Kancheepuram sari is a must for the bride. Pure silk is in great demand not only in Tamil Nadu but also in Andhra Pradesh and Karnataka. Formerly, Kancheepuram saris used to weigh a lot but nowadays they are available in light weights. Apart from traditional designs, saris in double-shades, plain saris without designs and designer saris are available at affordable prices. Skirt material for young girls, kurta material and salwar material are also available in pure silk. Dresses made of pure silk are flooding the market today.

Those who have marriages in their families in the coming month of Avani can buy pure silk saris in this month of Aadi itself to avail themselves of the Aadi concessions.